This program teaches the fundamentals to drive growth, customer satisfaction, and profitability in your rental department.

You will walk away better equipped to manage successfully, with a deeper understanding of the Currie rental profit model, key operating metrics, and the operation of a well-run rental department.  In addition, we cover coaching your staff and how rental helps your overall dealership sales and service, strengthening your team skills.

This seminar is two days long and will be held in Worcester MA. Attendees can fly directly into Worcester Regional Airport. Worcester is also conveniently located approximately 45 miles from Boston’s Logan International Airport.

Agenda Overview

• Currie Rental Multiple: Synergy between Used and Rental Departments, Pricing, Period Mix, Utilization
• Increasing Rental Sales
• The Role of Rental Absorption
• Package of Value
• Financial Model Expectations
• Scripting
• Wash Out Analysis